We Capture The State’s Second Largest Payroll with Fifteen Powerful, Marketing Tools, Delivered in One Payload!

Northwest Military takes a multi- platform approach to giving brands access to the area’s largest market with multiple solutions at one price. Instead of having to choose one media vehicle over another, or cobbling together several programs which can be expensive, Northwest Military offers a bundle of fifteen media platforms for one, low price. And, unlike anyone else, our coverage includes the entire military market – on the base, in all base housing, and off the base from north Tacoma down to Tumwater, and from Gig Harbor East to Orting. We are everywhere the military market lives.

Print:

Choose The Ranger, NW Airlifter & JBLM Living; Stars and Stripes, or the Weekly Volcano (each section nests with each other). 23,000 copies, audited, low return rates - distributed across Pierce and Thurston counties every Thursday - free racks, counters, newspaper boxes. Deadlines for space and copy are Mondays at noon.

Text:

Thousands of cellphone subscribers. 95% open-rates in rst ve minutes. Use our military database of cell phone numbers or we’ll build you your own. Under two-hour lead — react to your immediate sales environment with 100% legally compliant technology.

Social Media:

Eleven sites with 100,000+ followers. Thousands of veri ed impressions provided to you. Flexibility to change up messages anytime.

Events:

Face to face with hundreds of military families at each of 14 annual events. Make appointments, hand out literature, product sample or conduct research. Rotating events for JBLM and Naval Base Kitsap - events in Pierce, Thurston and Kitsap counties. Off base - no restrictions.

Internet:

Rotating and embedded ads with annual unique users over 1.2 million. Video ads at no extra charge. Opportunities for sponsorships both online and through our event RSVP site. Ads linked with social media postings. A smartphone app with on-base engagement content is also available.

Digital:

Weekly print publications, all special sections, and the monthly online-only SPOUSE magazine are hosted online and promoted through social media and via email to digital subscribers.

E-mail:

Two weekly e-mail blasts sent out to roughly 11,000 military e-mails, active, reserve and retired at both JBLM and the NBK areas. Clients welcome to promote special deals through this program.

Direct Mail:

JBLM Living is sent via direct mail to all 6,200 homes on JBLM. It is the only newspaper sent to all homes on base.

Video:

YouTube Channel - JBLM in 10 helps local military families and those planning to come here in the coming months access to local travel, base information, and newcomer tips. Your 15 and 30-second commercials can load there under a variety of categories.

Billboards/Screens:

Indoor and outdoor advertising directly on JBLM is available 24/7 with electronic readerboards, LCD screens in key locations, bowling alley screens, golf course signage and more.

Programmatic:

Targeting audience segments via Internet or social media based on interests, behaviors, demographics or geography with impressions made in real time automatically when the system sees a cookie or mobile identi er that matches the targeting criteria.

Beacons:

Supported by a downloadable app, customers belong to a savings club that alerts them of specials and discounts when they come within a 100 yards of each beacon location. Includes geofence opportunities to push out same deals in certain neighborhoods or other de ned geographic areas.

Virtual Reality:

360-degree stills shot inside or outside to form a rotating view for Google Maps, web sites and more.

Social Media Team:

Photos and videos shot on a regular scheduled bases, then programmed to load throughout the month on social media pages as well as pushed out across our social network to attract new business.

Referral Systems:

A combination of Internet and social media to drive direct customer responses for contact collection, additional information, returned calls, contest enteries and more.

We offer both per media platform pricing and bundled pricing. We can also provide customized plans based on number of digital impressions and other requests, as well. For a basic starting point, base pricing is below:

Open Rates

Print/Direct Mail:

Our page is 4 units across and 6 units deep (24 units total) - 9.75” x 12.83” (ex. 1/4 page is 6 units - 4.79” x 6.3”). Base price is $95 a unit. Full color is $200 (deep discounts for multiple runs). All print runs in all military copies (some restrictions apply).

Text:

Our open rate is 10 cents per text. 20 cents per text with photo/coupon.

Social Media:

We charge $12 per thousand, discounts for counts over 20,000.

Events:

Booth space is $500 per event with guaranteed traf c to each booth.

Internet:

We use standard ad sizes - banner, rectangle and skyscraper - $150 a week for all three.

Digital:

All print goes online at northwestmilitary.com, plus our monthly digital magazine, Spouse is an extra $20 a unit.

E-mail:

Messages placed in weekly e-mail cost $50 for 100 words.

Direct Mail:

Please call for rates.

Video:

$100 to place your video for six months on JBLM in 10. If needed, video production is $350 for every 30 seconds.

Billboards/Screens:

Please call for rates.

Programmatic:

$15 per thousand (retargeting, geofence, social media or a combination).

Beacons:

$25 set up fee. $99 a month to join network.

Virtual Reality:

$100 per rotating view includes upload to Google Maps and your web site.

Social Media Team:

Monthly photo shoot (30 minutes) with social media plan $350. Photos & Video $500 a month.

Referral System:

$15 per thousand impressions.

Our Packages

These are examples of customized packages we can provide offering multiple platforms for far less than buying them separately. Weekly priced bundled rates below are for 12 months with a 30-day out. Ask to receive more customized ideas.

EXAMPLE ONE

Print Ad:

Weekly ad

Social Media:

Regular posts across our network.

E-mail Blasts:

Monthly in JaBLAM Blasts.

Sponsored Blog Posts:

Monthly.

Northwestmilitary.com:

Banner ad.

Texts:

1,000 a month - use our system, build your own or both.

Kiosk:

is a one-time $200 (not required).

Video:

Your video hosted on JBLM in 10.

Events:

Free booth space at all events.

Beacon:

Join Network. (One time $30 set up fee)

Weekly Price

(based on size of print ad):
Business Card (insert sizes of ads): $89
Tall (1x2): $170
Large Square: $320
1⁄4 Page: $460
1⁄2 Page: $730
Full Page: $1,205

EXAMPLE TWO

Print Ad:

Weekly ad

Social Media:

10,000 monthly impressions.

E-mail Blasts:

Weekly in JaBLAM Blasts.

Programmatic:

40,000 monthly impressions.

Sponsored Blog Posts:

Monthly.

Northwestmilitary.com:

Banner ad.

Referrals:

10,000 monthly impressions

Video:

Your video hosted on JBLM in 10.

Events:

Free booth space at all events.

Beacon:

Join Network.

Virtual Reality:

Up to two scenes inside, loaded at Google Maps & your web site. More are $80 each, one time.

Weekly Price

(based on size of print ad):
Business Card (insert sizes of ads): $247
Tall (1x2): $317
Large Square: $437
1⁄4 Page: $567
1⁄2 Page: $895
Full Page: $1,450

EXAMPLE THREE

Print Ad:

Weekly ad

Social Media:

15,000 monthly impressions.

E-mail Blasts:

Weekly in JaBLAM Blasts.

Sponsored Blog Posts:

Monthly.

Northwestmilitary.com:

Banner ad.

Texts:

3,500 a month - use our system, build your own or both.

Kiosk:

is a one-time $200 (not required).

Video:

Your video hosted on JBLM in 10.

Events:

Free booth space at all events.

Beacon:

Join Network.

Social Media Team:

Monthly photo & video production plus engagement plan.

Weekly Price

(based on size of print ad):
Business Card (insert sizes of ads): $282
Tall (1x2): $352
Large Square: $472
1⁄4 Page: $570
1⁄2 Page: $870
Full Page: $1,395

EXAMPLE FOUR

Print Ad:

Weekly ad

Social Media:

15,000 monthly impressions.

E-mail Blasts:

Weekly in JaBLAM Blasts.

Programmatic:

50,000 monthly impressions.

Sponsored Blog Posts:

Monthly.

Northwestmilitary.com:

Banner ad.

Texts:

3,500 a month - use our system, build your own or both.

Kiosk:

is a one-time $200 (not required).

Video:

Your video hosted on JBLM in 10.

Events:

Free booth space at all events.

Beacon:

Join Network.

Virtual Reality:

Up to two scenes inside, loaded at Google Maps & your web site. More are $80 each, one time.

Reader Boards:

On JBLM at each major gate (125,000 to 150,000 weekday traffic)

LCD Screens:

7-second ad on 80 LCD screens across JBLM

Weekly Price

(based on size of print ad):
Business Card (insert sizes of ads): $699
Tall (1x2): $766
Large Square: $894
1⁄4 Page: $995
1⁄2 Page: $1,290
Full Page: $1,830

We Capture The State’s Second Largest Payroll with Fifteen Powerful, Marketing Tools, Delivered in One Payload!

Print:

Text:

Social Media:

Events:

Internet:

Digital:

E-mail:

Direct Mail:

Video:

Billboards/Screens:

Programmatic:

Beacons:

Virtual Reality:

Social Media Team:

Referral Systems:

Intel on theMilitary Market

Some of our partners

Open Rates

Print/Direct Mail:

Text:

Social Media:

Events:

Internet:

Digital:

E-mail:

Direct Mail:

Video:

Billboards/Screens:

Programmatic:

Beacons:

Virtual Reality:

Social Media Team:

Referral System:

Our Packages

EXAMPLE ONE

Print Ad:

Social Media:

E-mail Blasts:

Sponsored Blog Posts:

Northwestmilitary.com:

Texts:

Kiosk:

Video:

Events:

Beacon:

Weekly Price

EXAMPLE TWO

Print Ad:

Social Media:

E-mail Blasts:

Programmatic:

Sponsored Blog Posts:

Northwestmilitary.com:

Referrals:

Video:

Events:

Beacon:

Virtual Reality:

Weekly Price

EXAMPLE THREE

Print Ad:

Social Media:

E-mail Blasts:

Sponsored Blog Posts:

Northwestmilitary.com:

Texts:

Kiosk:

Video:

Events:

Beacon:

Social Media Team:

Weekly Price

EXAMPLE FOUR

Print Ad:

Social Media:

E-mail Blasts:

Programmatic:

Sponsored Blog Posts:

Northwestmilitary.com:

Intel on the
Military Market